Vast golden desert landscape with rippled sand dunes, scattered dry shrubs and distant mountain ridge under hazy sky, serene Sahara wilderness panorama
Vast golden desert landscape with rippled sand dunes, scattered dry shrubs and distant mountain ridge under hazy sky, serene Sahara wilderness panorama

© 2026

UNDO CREATIVE LAB

Big Agency Creative. SME Prices. Based in London

We undo what the ad industry does wrong and harness AI Tools

to create brilliant creative work without big agency price tags

© 2026

UNDO CREATIVE LAB

Big Agency Creative. SME Prices. Based in London

Our Mission

Our Mission

FOR DECADES, THE BEST CREATIVE WORK WAS GATE KEPT BY BIG AGENCY PRICE TAGS.


We know. We've been there, done that; at agencies like VCCP, Publicis and McCann.


Brand campaigns, stills, videos, full creative systems. The stuff that actually moves people and shifts markets. These were made for big brands by big agencies. SMEs got a choice between cheap and nothing. That's not a gap in the market; it's structural injustice.


And it's the reason we're here. We embrace AI to remove friction, not craft. Delivering work that works, under guided and expert curation.

FOR DECADES, THE BEST CREATIVE WORK WAS GATE KEPT BY BIG AGENCY PRICE TAGS.


We know. We've been there, done that; at agencies like VCCP, Publicis and McCann.


Brand campaigns, stills, videos, full creative systems. The stuff that actually moves people and shifts markets. These were made for big brands by big agencies. SMEs got a choice between cheap and nothing. That's not a gap in the market; it's structural injustice.


And it's the reason we're here. We embrace AI to remove friction, not craft. Delivering work that works, under guided and expert curation.

10

x

faster image creation

10

x

faster image creation

10

x

faster image creation

50

%

faster copywriting

50

%

faster copywriting

50

%

faster copywriting

90

%

cost savings per visual

90

%

cost savings per visual

90

%

cost savings per visual

2

x

faster style exploration

2

x

faster style exploration

2

x

faster style exploration

Woman in branded green Undo Creative Lab workwear jacket, industrial warehouse background

80% AI

80% AI

80% AI

Woman in flowing teal dress walking barefoot across vast golden sand dunes leaving footprints, warm desert landscape at golden hour

20% HUMAN

20% HUMAN

20% HUMAN

Woman in teal dress holding bunch of pink balloons aloft standing in golden wheat field against clear blue sky, dreamy lifestyle editorial photography

100% CREATIVE

100% CREATIVE

100% CREATIVE

THIS IS

THIS IS UNDO

THIS IS

Close-up of woman wearing dark green Undo Creative Lab branded dad cap with coral logo patch, adjusting brim against sunlit brick wall background

UNDO

UNDO

Services

WHAT WE OFFER

We cover a lot of ground. If what you need isn't listed, get in touch.

1.

Strategy & Ideation

2.

Brand & Identity

3.

Content & Social

4.

Digital & Web

Creative Consultation/ Senior strategic review of brand or campaign. Written POV+recommendations Creative Sprint/ 2-3 campaign ideas with a 48hr turnaround Ideation Workshop/ Half or full day with client to look into campaign territories, naming, messaging, positioning. Campaign Development/ Full creative platform, big idea, campaign line, territories across channels, scripts, copy, art direction.

Branding consultation/ Brand audit, positioning review, competitor landscape, written strategic recommendation. Brand identity/ Logo, visual language, palette, typography, TOV applied to key touchpoints. Product visualisation/ AI-generated and art directed product imagery, packaging mock-ups, lifestyle visuals. No photographer needed.

Social strategy and planning/ Social listening, audit and strategic territories. Social campaign/ Campaign concept, content pillars, 15 designed posts, captions, hooks. Social content - ongoing/ Monthly social content creation, 12-20 posts, stories, reels concepts, captions.

Website Design/ Strategy-led design and build on Framer or Squarespace. Copy included. Up to 8 pages. Digital ads/ Display creative with concept copy and art direction, multiple formats and sizes. CRM creative/ Email and lifecycle campaign strategy and creative. Copy, design, TOV, template design. Audio Ads/ Scripts, direction and AI-generated production for Spotify, podcast, radio (15-30" spots).

Designer typing on laptop beside brand brief document and sticky notes in warm creative workspace
Brand identity design presentation for Botainica spread across wooden table, featuring mood board, business cards, branded apparel, colour palette swatches, and laptop mockup in industrial studio
Young man in dark green jacket photographing sunlit industrial warehouse interior on smartphone, natural window light casting geometric shadows on concrete floor
Person wearing over-ear headphones with eyes closed listening to music in vast sunlit industrial warehouse, dramatic natural light and yellow steel columns in background

Services

WHAT WE OFFER

We offer a high variety of creative services. Click on each of the 4 items to find out in depth. Get in touch if the service you need is not listed.

1.

Strategy & Ideation

2.

Brand & Identity

3.

Content & Social

4.

Digital & Web

Creative Consultation/ Senior strategic review of brand or campaign. Written POV+Recommendations Creative Sprint/ 2-3 campaign ideas with a 48hr turnaround Ideation Workshop/ Half or full day with client to look into campaign territories, naming, messaging, positioning. Campaign Development/ Full creative platform, big idea, campaign line, territories across channels, scripts, copy, art direction.

Services

WHAT WE OFFER

We offer a high variety of creative services. Click on each of the 4 items to find out in depth. Get in touch if the service you need is not listed.

1.

Strategy & Ideation

2.

Brand & Identity

3.

Content & Social

4.

Digital & Web

Creative Consultation/ Senior strategic review of brand or campaign. Written POV+Recommendations Creative Sprint/ 2-3 campaign ideas with a 48hr turnaround Ideation Workshop/ Half or full day with client to look into campaign territories, naming, messaging, positioning. Campaign Development/ Full creative platform, big idea, campaign line, territories across channels, scripts, copy, art direction.

Our process

Our process

THE 80/20 MODEL

AI does the heavy lifting. Humans make the calls. You're in the loop throughout.

THE 80/20 MODEL

We rely heavily on AI and we're even more strict on human oversight. Keeping you in the loop at every step.

STRATEGY

We start by understanding your goals, audience, and vision. Then we will do an audit and create the strategy which will lay the foundation for the work.

STRATEGY

We start by understanding your goals, audience, and vision. Then we will do an audit and create the strategy which will lay the foundation for the work.

IDEATION

The onto the fun part. We use what we found to build bold concepts that give your brand somewhere to go.

IDEATION

The onto the fun part. We use what we found to build bold concepts that give your brand somewhere to go.

CREATIVE DEVELOPMENT

We take the concept and build it out across the channels that matter for your audience.

CREATIVE DEVELOPMENT

We take the concept and build it out across the channels that matter for your audience.

EXECUTION

When we are happy with the landscape of the idea, we will design every asset and format to stop people in their tracks.

EXECUTION

When we are happy with the landscape of the idea, we will design every asset and format to stop people in their tracks.

Benefits

Benefits

WHY UNDO?

WHY UNDO?

WHY UNDO?

Before you can do things differently, you have to unlearn how you've been doing them.

Before you can do things differently, you have to unlearn how you've been doing them.

Leveraging the power of AI

Leveraging the power of AI

Woman in teal dress holding bunch of pink balloons aloft standing in golden wheat field against clear blue sky, dreamy lifestyle editorial photography

Leveraging the power of AI

Woman in teal dress holding bunch of pink balloons aloft standing in golden wheat field against clear blue sky, dreamy lifestyle editorial photography

The 80/20 Model

We're AI powered from strategy all the way to execution.

Compare the Market meerkat character in pink dressing gown watching AutoSergei AI meerkat on large office screen, Compare the Market TV advertisement still

Big Agency Expertise

... without the big agency pricetag. Check out the list of clients we've worked with.

The 80/20 Model

We're AI powered from strategy all the way to execution.

Compare the Market meerkat character in pink dressing gown watching AutoSergei AI meerkat on large office screen, Compare the Market TV advertisement still

Big Agency Expertise

... without the big agency pricetag. Check out the list of clients we've worked with.

Two professionals smiling and talking in bright sunlit lounge setting, woman in grey blazer holding coffee mug facing man in beige knit jumper, indoor plants and bookshelf in background

Full Transparency

No black boxes. You know what we're doing and why at every stage.

48hr Turnaround

Most agencies take weeks. We run sprints, so you can get big agency thinking in 2 days.

Two professionals smiling and talking in bright sunlit lounge setting, woman in grey blazer holding coffee mug facing man in beige knit jumper, indoor plants and bookshelf in background

Full Transparency

No black boxes. You know what we're doing and why at every stage.

48hr Turnaround

Most agencies take weeks. We run sprints, so you can get big agency thinking in 2 days.